In the United States, it’s not soccer but American Football is king of sport. Of which, we have to mention Super Bowl matches.
The Super Bowl, also known as the American Super Cup, is a competition between the NFL national championship team and the AFL champions. Every year, the Super Bowl is usually held on the first Sunday of February.
The National Football League (NFL) is known as the American football league which founded in 1920. It first called the American Professional Football Association (APFA) before renaming to National Football League since the 1922 season. the NFL agreed to join the American Football League (AFL) in 1966, and the first Super Bowl final was held at the end of that season. In the end, the two league matches were completed in 1970.
Not only does it mean a simple match, the Super Bowl still the most notable sporting event of the United States and has been exclusively broadcast by 3 of the 4 largest national TV channels every year. Many Super Bowl matches are the most watched TV event in the US with an average of 100 million views, of which the 2011 Super Bowl is the most watched live show in US television history, with 111 million watches.
With such a big attraction, Super Bowl also brings huge trade value. Only the largest advertising contracts were released in the middle of the game. For example, to get a rate of 30s ads on this year’s Super Bowl television show needs 5 million US dollars. Watching famous characters, discussing commercials and game shows along with Super Bowl is also an attractive spiritual dish for many audiences.
The annual break in the Super Bowl also features spectacular performances by top American entertainment stars, such as Michael Jackson, Bruce Springsteen, Katy Perry or Lady Gaga. And it is not wrong to say that Super Bowl matches are an important cultural sporting event, which has a significant impact on American life.